The cost of staying loyal
In this episode, the cost of loyalty. What’s the cost of staying loyal to providers of insurance, banking and financial services? It could be a lot more than you think. I’m taking a closer look at this cost of loyalty and suggesting some ways to deal with it.
According to Citizens Advice, loyalty is costing consumers more than £4bn a year.
The figure was announced as the charity announced it has lodged a super-complaint with the Competition and Markets Authority. They are calling for the competition regulator to outline how this issue can be fixed.
That consumers are being overcharged for failing to shop around for better deals is nothing new. Citizens Advice has repeatedly warned about the so-called ‘loyalty penalty’.
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Personal finance news
-Shares in Royal Mail have fallen in value after it issued a profit warning. Shares fell by nearly 18% after Royal Mail refused to rule out higher postage costs in an attempt to restore profits.
-The Financial Conduct Authority (FCA) has fined Tesco Personal Finance plc (Tesco Bank) £16.4m for failing to exercise due skill, care and diligence in protecting its personal current account holders against a cyber attack. The cyber attack took place in November 2016.
-High street restaurant chains will have to hand over all tips to staff, under new legislation announced by Prime Minister Theresa May. The new laws will prevent employers from deducting costs from tips before handing them to staff.
-Rising concern about price inflation due to falling US unemployment has rattled global stock markets. The effective interest rate on benchmark 10-year US treasury stocks have reached their highest level in seven years.
-The Financial Conduct Authority has published final rules for advisers recommending defined benefit pension transfers. Advisers will need to hold a specialist investment qualification in addition to their existing advanced pension qualifications, in order to continuing providing advice in this area.
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Useful links
Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller
It Doesn’t Have to Be Crazy at Work by Jason Fried and David Heinemeier Hansson
Financial Planner Marketing Playbook podcast from Bamford Media
